1. Thou shall have a professional wardrobe. 2. Thou shall not text, call, Snap, or DM (or respond to any of the above from) a guy after midnight. 3. Thou shall take chances. 4. Thou shall not be afraid to say "no". 5. Thou shall travel solo at least once. 6. Thou shall learn how … Continue reading 10 Commandments for the Post Grad Girl
1. Thou shall not cross-post content. 2. Thou shall proofread. Twice. Minimum. 3. Thou shall not be on platforms where thy has no business being. 4. Thou shall post consistently. 5. Thou shall not ignore thy consumers. 6. Thou shall keep to thy brand voice. 7. Thou shall not be inauthentic. 8. Thou shall know … Continue reading 10 Commandments for the Social Media Marketer
It sounded like my dream job. So, why did I turn it down?
I'm officially a college graduate. That means I must have all the answers and know exactly what I want to do with my life, right? As it turns out, not so much.
"What happens in Vegas, stays in Vegas." We've all heard this tagline at some point in our lives. Vegas is seen as the pinnacle of luxury, a place where it's okay to (over) indulge in whatever your preferred "sin" may be. But how did a one-horse town in the middle of the desert turn into … Continue reading Las Vegas: Marketing “Sin City”
Hi, y'all! So, in Paris, public transit is a major part of life. Generally speaking, Parisians either take the train or walk everywhere. However, unless you're from a major city, you probably aren't used to using public transportation, especially as an American. That being said, the Paris Métro is actually pretty easy to figure out. … Continue reading Visiting Paris 101: Métro Tips
I've been a Taylor Swift fan for years. And in case you can't tell this point, I also have the tendency to geek out when it comes to marketing. Since I've been listening to a lot of Taylor's music while studying for my last set of final exams this week, I've had the chance to … Continue reading Taylor Swift: A Lesson in Brand Management
Let's face it: Paris is known for its food. From crêpes to sandwiches, you'd be hard-pressed to plan a trip to this gastronomical wonder without indulging in some of the world's finest cuisine. But this guide isn't about 5-star restaurants where you have to take out a second mortgage to afford eating there. When I … Continue reading Visiting Paris 101: Where to Eat
Happy Monday! I usually hate this day of the week with a passion, but today marks my last day of undergraduate classes, so I'm actually pretty excited. To celebrate, I'm talking about one of my favorite topics: influencer marketing. A couple of weeks ago at my now-former internship, I spoke with our digital VP about … Continue reading 8 Steps to a Successful Influencer Marketing Campaign
Hey, y'all! So, like I mentioned last week in Visiting Paris 101: Basic Tips, I'm writing a series of posts about one my favorite cities in the world. This week, I'm going to share with you the places that I would recommend to visitors who only have a couple days to explore Paris. Notre-Dame No … Continue reading Visiting Paris 101: Where to Go